-One of the founding members of the DSEI, SISEL is set to launch in the UAE and committed to being on the forefront of increasing public perception of multi level marketing in the region-

May 14, 2008-SISEL International LLC ("Sizzle") today announced a prestigious invitation to participate in the first Direct Selling Festival in Dubai, May 15-17. The festival and conference will be held at the Jumeirah Beach Hotel.

As one of the founding members of the Direct Selling Education Institute (DSEI), SISEL has been instrumental in establishing credibility and introducing the company's revolutionary products and compensation plan to potential distributors. Information and distributor applications will be available at the festival.

"We are honored to receive this invitation to participate in the festival and educate consumers about our products and the benefits of our compensation plan," said Tom Mower, Jr., SISEL CEO. "We appreciate the dedication in Dubai to improve professionalism and the public perception of multi level marketing in the region. We look forward to making our opportunity and products available in the UAE."

The festival and convention will focus on the direct selling industry in the region with industry leaders invited to exhibit. In addition to offering a venue to promote products and services, the two day event will help participants with new market leads and business partnerships and will help them understand the vast opportunities of direct selling. The conference and exhibits provide distributors with ways to organize and manage their own business. For more information on the festival, visit www.directsellingfestival.com.

SISEL International
SISEL International is the world's most exciting new network marketing company with a mission that is changing people's lives. Privately held and founded by industry icon Tom Mower Sr. and carried forward with Tom Jr. and Darick Mower, SISEL stands for Science, Innovation, Success, Energy and Longevity. Through the Mower's own world-class manufacturing facility, SISEL is able to deliver the highest-quality products to distributors and customers at the lowest possible price. The current product line consists of liquid nutritionals, nutritional supplements, personal care, skin care and home care products.

SISEL's compensation plan is also revolutionary, delivering an unprecedented actual payout in addition to a unique Lifestyle bonus plan. Formally launched in October 2007, SISEL has enrolled thousands of distributors worldwide. The company is firmly grounded with more than $100 million in investment and is entirely debt free. SISEL presents groundbreaking products and a true once-in-a-lifetime business opportunity.

For more information about SISEL, please visit www.siselinternational.com

PR Contacts:
Cheryl Snapp Conner and Jamie Kaneko
Snapp Conner PR
801 994-9625
Cheryl@snappconner.com and jamie@snappconner.com